"Marca Mandarina," the hit song by Oniel Bebeshito and El Taiger, won the 2024 Lucas Award for the most popular video of the year.
Roberto Ferrante, CEO of Planet Records Cuba / Miami and producer of this project, attended the ceremony that took place this weekend and has yet to be broadcast by Cuban television to collect the award.
In his speech while accepting the awards, Ferrante mentioned that the music video for this song utilized artificial intelligence and was created between Miami, Cuba, Spain, and Italy.
"Success belongs to the theme, and I believe we have two of the greatest artists of all time: Bebeshito and El Taiger. Let's give them a round of applause because the success is theirs," Ferrante said amidst the applause from the audience.
The significance of this award lies in the fact that it is the public who decides which video is the most popular of the year.
Six months after its launch, “Marca Mandarina” has over 32 million views on YouTube.
The song has also entered the history of the Cuban urban genre as one of the last hits in the career of the late reggaeton artist El Taiger.
Frequently Asked Questions about "Marca Mandarina" and its Success at the 2024 Lucas Awards
What is the most recent achievement of "Marca Mandarina" at the Lucas Awards 2024?
"Mandarina" won the 2024 Lucas Award for the most popular video of the year. This award is particularly significant because it is the audience that decides which video is the most popular.
What has been the impact of "Marca Mandarina" on YouTube?
"Marca Mandarina" has surpassed 32 million views on YouTube. This remarkable number of views highlights its popularity and the viral phenomenon it has created on social media.
What did the producers of the "Marca Mandarina" music video highlight?
Roberto Ferrante, CEO of Planet Records Cuba / Miami, highlighted that the music video for "Marca Mandarina" utilized artificial intelligence and was produced across Miami, Cuba, Spain, and Italy.
What reactions has "Marca Mandarina" generated on social media?
The song "Marca Mandarina" has become a viral phenomenon on social media. Users have incorporated its catchy chorus into videos and reels, establishing Oniel Bebeshito as a prominent figure in the Cuban urban genre.
How has the collaboration been between Oniel Bebeshito and El Taiger on "Marca Mandarina"?
The collaboration between Oniel Bebeshito and El Taiger has been a resounding success. "Marca Mandarina" has captured the public's attention and has become one of the most popular songs in Cuban reggaeton, solidifying their careers and influence in the genre.
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