APP GRATIS

Mipyme owner lowers the price of oil and asks other businessmen to do the same

“What could harm them? Do the same, let's think about the teachers, doctors and all the workers in our municipality. Oh, and be careful with the chicken, I'm going to take it down because I feel like it,” said the owner of Ideal Don Diego.

Erislandy Contrera Mayor © Facebook / Erislandy Contrera Mayor
Erislandy Contrera Mayor Photo © Facebook / Erislandy Contrera Mayor

The owner of a MSME in Cuba the price of oil who sells in his establishment and asked other retail business owners to do the same as him, thinking “of the teachers, doctors and all the workers in our municipality.”

“Our Mipyme Ideal Don Diego offers all its clients the 800 ml bottle of oil at $620 CUP per unit. Nothing like $800. “I am going to fight to lower all prices for my colleagues,” he said on his social networks. Erislandy Contrera Mayor.

Screenshot Facebook / Erislandy Contrera Mayor

The businessman, “godfather” of the San Juan y Martínez municipality in the province of Pinar del Río, launched a challenge to his colleagues, to whom he asked how a drop in oil prices could harm them.

“What could harm them? Do the same, let's think about the teachers, doctors and all the workers in our municipality. Oh, and be careful with the chicken, I'm going to take it down because I feel like it,” warned the owner of Ideal Don Diego.

Screenshot Facebook / Erislandy Contrera Mayor

The 900 ml bottle of soybean oil Paper Owner, produced by a Colombian company from Cúcuta, costs approximately $2 dollars in retail stores in countries in the Caribbean basin, such as Venezuela or Colombia.

In his “competitive” start, Contrera Mayor announced with great fanfare that he will sell the 800 ml bottle (100 ml less) for 620 CUP, with which his product in the Cuban market ends up costing just over $3 dollars. to the exchange rate of the informal market ($1= 203 CUP).

The soybean oil that Venezuelans or Colombians buy for about $2.22 dollars per liter, Cubans end up paying for $3.75 (an increase of 168%) at Ideal Don Diego.

Contrera Mayor, who in his social networks He manifests himself as a supporter of the Cuban regime, repeats its slogans and contributes his “grain of sand”, and has become a phenomenon and a reference in networks related to the ruling party in Cuba.

Your publication of Facebook was replicated and commented on by the official journalist Pedro Jorge Velázquez, from the El Necio page, celebrating the “shows of gratitude” that several users left in the comments.

Created in the shadow of power by relatives or front men of military personnel and leaders - and without real competition -, many Cuban MSMEs continue to exercise an abusive pricing policy, typical of implacable capitalists who hold a monopoly on imports, or have privileges that they do not enjoy. those who decide to undertake at their own risk.

Precisely for this reason, the Cuban regime is preparing these days to celebrate the creation of Mypimes as if it were the result of an economic opening that civil society denounces as a cover for businesses of a nascent oligarchy, which continues to maintain the same rentier and monopolist of the dollarized economy in state hands, in addition to not contributing to the creation of wealth by dedicating itself mainly to import and resale.

From the High Representative of the European Union, Josep Borrell, to the United States Embassy in Cuba, there are many international actors who celebrate a strategy of the Cuban regime to pretend changes in its economic model, ignoring the warnings of Cuban civil society which warn that these companies are part of an economic framework subject to the political-military apparatus, with which the regime seeks access to international financing and legitimacy to remain in power.

As part of this strategy, unusual movements are beginning to be seen in Cuba that seek to promote the image of MSMEs that are suspicious for many Cubans and that the majority consider to be “businesses for the rich”, which only accentuate the growing inequality in the country.

Among these movements, the Cuban official press recently surprised by including its first commercial advertising, paid for by a private company. An advertorial published by Cubadebate and sponsored by Cubamodela praised the creation of this MSME which its young founder considers a "Cuban Amazon."

From the ninth floor of the Focsa building, where it has its offices, the Alexander Stonemaker Mauri became the first case of inclusion of commercial advertising paid for by a private company in the Cuban communist press, a milestone achieved thanks to the recent approval of the new Social Communication Law, and the sphere of relationships between his family and his parents, senior officials of the regime.

Another similar and recent case was the free publicity offered by the national coordinator of the Committees for the Defense of the Revolution (CDR), the former spy Gerard Hernandez Nordelo, who celebrated the donation of a Cuban Mypime to those affected by the floods in the East of Cuba, despite being from bottles of mango juice; fruit whose crops rot in that region due to the inefficiency of Acopio and others state-owned companies.

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Ivan Leon

Graduate in journalism. Master in Diplomacy and RR.II. by the Diplomatic School of Madrid. Master in RR.II. and European Integration by the UAB.


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