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The Cuban reggaeton artist Yomil Hidalgo surprised his followers this weekend by announcing that he has decided to halt the opening of his new Doping Pizzas location, his culinary venture in Havana, due to the lack of a professional team to ensure quality service. “Until @dopingpizzas has a professional team… the new location will not open,” the artist stated in a story shared on his Instagram account.
Yomil was scheduled to open the venue on October 9, coinciding with the celebration of his birthday, but his decision to prioritize service quality led him to indefinitely postpone the opening. The news comes at the end of September, after he announced in January of this year that he was working on preparing the location.
According to what he explained, he has already completed the most challenging stages of the process: investment, ideas, design of the premises, and trips abroad to acquire supplies. However, the real obstacle lies in finding qualified personnel. “For me, the most difficult aspect of running a business in Cuba is finding skilled staff to compete and provide first-rate service,” the artist stated.
In his words, Yomil made it clear that he is not willing to sacrifice the image of his brand or the customer experience just to open the business on a symbolic date. “I have to value my effort, sacrifice, and prestige above all else,” he wrote, showing the seriousness with which he takes his role as a businessman in a country where the conditions for entrepreneurship are often complex.
The new location of Doping Pizzas has been the subject of much anticipation since Yomil himself began sharing progress updates of the renovation on social media. With a modern design, LED lighting, and an appealing urban style, the venue promised to become a meeting spot for Havanians looking for a different pizza dining experience.
Doping Pizzas was officially launched in January 2023 as an alternative proposal within the Cuban gastronomic market. Since then, it has gained visibility thanks to the artist's efforts, who has focused on offering a unique product. The opening of the venue in Havana would be the next step in consolidating the brand, but it is currently on hold until the right team can be assembled.
Frequently Asked Questions about Yomil's business in Havana
Why has Yomil decided to postpone the opening of his pizzeria Doping Pizzas in Havana?
Yomil has decided to postpone the opening of his pizzeria Doping Pizzas due to the lack of a professional team that can ensure quality service. Although everything was ready for the inauguration on October 9, the reggaeton artist prefers to wait until he has trained staff before opening to the public.
What challenges does Yomil face in opening his business in Cuba?
According to Yomil, the most challenging aspect of starting a business in Cuba is finding qualified personnel who can compete and provide top-notch service. Despite having overcome stages such as investment and store design, assembling the right team remains a significant challenge.
What features does the new Doping Pizzas location have?
The new Doping Pizzas location features a modern design with LED lighting and an appealing urban style. In addition, the decoration and details of the furniture have been carefully considered to provide a comfortable and vibrant atmosphere for diners, according to the images shared by Yomil on his social media.
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