A young Cuban decided to take an unexpected turn with the 100 dollars sent to him by a follower. Instead of spending it on food or covering his daily needs, he chose to invest it to start his own business alongside his mother in Cuba.
The content creator, known on TikTok as @emaanublogger_, shared in a video posted on his account how he used money to buy merchandise and set up a small sales booth from scratch.
"I live in Cuba, and today a follower sent me 100 dollars, which converted to 55,000 Cuban pesos, and instead of spending it on food, I'm going to invest it in my own business," she explained at the beginning of the recording.
With the 55,000 Cuban pesos he claimed to have obtained, the young man went to a wholesale store to buy products he could later resell. However, he was aware that a poor decision could lead him to lose the money.
"Here is where the game gets dangerous because a miscalculation and the 100 dollars can turn into salt and water," he remarked while demonstrating part of the purchasing process.
Once the merchandise was acquired, the next step was to prepare the space where they would place the products. To do this, mother and son bought a wooden shelf for 8,000 Cuban pesos and outfitted it with thick nylon at the back to prevent the items from falling.
Her mother also participated in the preparations, taking charge of writing the prices of the products they would put up for sale by hand.
The initiative adds to other stories of Cubans who have shared their experiences of entrepreneurship on the island, where high prices and economic difficulties pose a challenge for those trying to advance their businesses.
Beyond the investment, the young man shared what it meant for him to start this project alongside his mother. "Putting this merchandise in the backpack hit me with a dose of reality: it was no longer 100 dollars from a supporter, it was the sweat of my mom and me packed in a box, ready to fight," he expressed.
The Cuban, who summarized his attitude toward difficulties with the phrase "Here, those who don't innovate don't progress," made it clear that his intention is to continue reinvesting the profits to grow the small business.
"Zero fear of success, I'm going to keep investing every peso because what you see here is just the beginning. Remember this day because we are going for more," he stated at the end of the video.
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