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The Cuban reggaeton artist Oniel Bebeshito continues to make milestones for the genre, and this time he will do so on one of the biggest stages in international sports. On October 10, he will be in charge of the halftime show at the highly anticipated match between Argentina and Venezuela, which will take place at Hard Rock Stadium in Miami at 8:00 p.m.
With stars like Lionel Messi on the field, Bebeshito will bring the rhythm of the performance to a world-class stadium, where he will share his music with a global audience. The artist confirmed the news through his social media with a message that thrilled his followers.
"Another great step for the genre cast. On October 10th, I will have the honor of opening the match between Argentina and Venezuela alongside top stars like Lionel Messi, who I have always been a number one fan of. A cast sounding in a world stadium. I'll see you there, my people... let’s make it big!", he stated on Instagram.
The event, organized by VMG Sports & Entertainment, is shaping up to be a complete show that brings together soccer, music, and Latin culture.
A few days ago, Bebeshito also participated in the Billboard Latin Music Week 2025, where he represented the Cuban music scene in the tropical and cumbia music panel, a prominent space within Latin Music Week.
The artist described this moment as a "milestone for Cuban urban music," expressing that he never dreamed of something like this and that participating in this event fills him with immense pride, not only for himself but for everyone who follows and strives to make the genre something that transcends borders.
These achievements solidify Bebeshito as one of the leading ambassadors of reggaeton abroad, a genre born in Cuban neighborhoods that now resonates on international stages thanks to the efforts of several artists.
Frequently Asked Questions about Bebeshito and Its Impact on Urban Music
Who is Oniel Bebeshito and why is he important in urban music?
Oniel Bebeshito is a Cuban reggaeton artist who has become one of the leading ambassadors of the reparto genre. This musical style originated in Cuban neighborhoods and has gained international recognition thanks to artists like Bebeshito. His participation in events such as the Billboard Latin Music Week 2025 and collaborations with well-known artists have solidified his influence in urban music.
What does it mean for Bebeshito to participate in the halftime show of the match between Argentina and Venezuela?
Bebeshito's participation in the halftime show of the match between Argentina and Venezuela marks a milestone for the distribution genre. This event, to be held at the Hard Rock Stadium in Miami, is a highly visible platform where Bebeshito will be able to share his music with a global audience, showcasing Cuban culture and music on an international stage.
What other recent achievements has Bebeshito made in his musical career?
Recently, Bebeshito was named Latin Rising Artist of the Month by Billboard, and has managed to collaborate with artists such as Myke Towers and El Alfa. Furthermore, his participation in the Billboard Latin Music Week 2025 and his success on streaming platforms like Spotify, where he appears alongside Bad Bunny, reflect his growing influence in international urban music.
How has the genre of reggaeton influenced global urban music?
The genre reparto, originated in Cuba, has started to gain traction in the global urban music scene thanks to artists like Bebeshito. This style is characterized by its energetic rhythm and catchy lyrics, and its internationalization has been boosted by collaborations with artists from other genres and its presence at high-profile musical events. Reparto is helping to diversify urban music and bringing Cuban culture to a wider audience.
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