Rachel Arderi surprised her community this Thursday with the announcement of a new personal venture called "Ready with Rachel," just a few days after reaching one million followers on Instagram.
The Cuban model and influencer based in Miami posted an emotional reel in which she acknowledged that, for the first time, she is building something of her own: "This time is different, because for the first time I'm creating something that belongs to me, something under my name," she declared before the camera.
In the video, Rachel doesn't reveal exactly what the project is about, but she does hint that she's been working on it quietly for months: "Something that's occupied my mind, my time, and a great part of my days. And today, at last, I'm taking the first step. I'm excited, happy, anxious, and yes, my legs are shaking too."
What started as a personal idea took on a new dimension when she decided to involve her audience: "It all began as something personal, something I simply wanted to do. Until one day I thought, why not involve all of you? And that’s when everything changed."
Alongside the reel, she wrote: "Today I introduce you to @readyconrachel, today marks a new stage for me, a new journey with you all. I hope you love and enjoy it as much as I do."
In her Instagram story, Rachel added a hint that sparked her fans' imaginations: "Ready with Rachel will bring a change, and not just in my life," accompanied by the profile of the new account, where she herself is listed as CEO.
The new account @readyconrachel gained thousands of followers within just a few hours of its creation, featuring a biography that directly asks: “Are you Ready for what’s coming?”.
Most of her followers believe that the project is related to fitness, wellness, or a sports brand, a notion reinforced by the weightlifting emoji and Rachel's public presence in the gym.
Some go further in their speculations: "Those who have known her for a long time have always said that she wanted to create her own sports brand with the name Mía. Could this be her new project?" wrote a follower, referring to Rachel's younger daughter and singer Oniel Bebeshito.
The community's support was immediate and overwhelming. The reel garnered over 25,000 likes and gathered 456 comments within a few hours, with messages ranging from curiosity to unconditional loyalty.
The announcement comes at a time of peak visibility for the influencer, who reached one million followers on Instagram this September, an extraordinary growth considering she started her career in 2021 with just 300 followers.
Throughout this year, Rachel has been particularly active showcasing her training routine and her unfiltered physique, which has solidified her image connected to the world of fitness and fuels her followers' theories about the nature of the project.
"Whatever it is, I'm in," summed up one of her fans in the comments, capturing the general sentiment of a community eagerly anticipating the next move of the Cuban influencer.
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