The growth of e-commerce has opened new opportunities for entrepreneurs around the world, and Cuban Rober Perna is an example of how to take advantage of that ecosystem to build a digital business. A specialist in the workings of Amazon, Perna has been working within the platform for over nine years, during which he has explored various business models and developed his own brands.
His journey began with a natural curiosity for entrepreneurship and the possibilities that the internet offers for generating income. Over time, he gained direct experience in one of the largest marketplaces in the world, learning how to launch products, position brands, and understand the workings of e-commerce within Amazon.
That experience has not only remained in personal projects. Currently, he runs an agency specialized in Amazon that helps businesses and sellers optimize their accounts and scale their sales within the platform. Over the years, his team has worked with dozens of brands and has helped generate over five million dollars in sales on Amazon.
A new digital opportunity: the Amazon Influencer model
Among the latest trends within the Amazon ecosystem is the Amazon Influencer program, a model that is gaining popularity due to its simplicity and accessibility.
This system allows anyone to generate income by creating short review videos about products. These videos appear directly on Amazon's purchase pages, helping customers make decisions. When a person views the video and ultimately buys the product, the creator can receive a commission for that sale.
Rober Perna has been teaching new entrepreneurs how to take advantage of this model. In recent months, his own work creating short reviews —lasting just 30 to 50 seconds— has allowed him to receive more than a thousand products at his home, accumulate significant value in items sent by brands, and generate additional income through commissions on the platform.
The idea, as he explains, is to demonstrate that digital opportunities are no longer reserved for tech experts. With the right tools and a clear strategy, many people can start building online income even without prior experience.
A free class to learn how to get started
With the aim of sharing this knowledge with the Hispanic community, Rober Perna will offer a free class next Thursday, March 19, in which he will explain step by step how the Amazon Influencer program works and how to take the first steps within this digital opportunity.
Durante la sesión se abordarán aspectos como el proceso para entrar al programa, cómo empezar a recibir productos para reseñar y de qué manera es posible generar comisiones mediante videos cortos publicados dentro de la plataforma. Si estás interesado You can register for free at this link.
Additionally, the entrepreneur has recently published the book “Intelligent Income on Amazon”, a guide in which he explains various ways to generate income within the company's ecosystem. The title sparked strong interest among Hispanic entrepreneurs and quickly became one of the bestsellers in its category.
Perna's mission is to help more people—especially within the Hispanic community—discover the real opportunities that the internet offers to create new sources of income and take advantage of the growth of digital commerce.
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