When Leonardo Argumedo Reloba and Roxana Viltres García left Batabanó, in the province of Mayabeque, they carried nothing more than a suitcase, their eight-month-old son, and the determination to seek a better future.
It was July 2022, during the largest wave of Cuban migration in recent years. The economic situation on the Island had become unsustainable, and following the social unrest of July 11, 2021, the political landscape also worsened. "We were starting our business in Cuba and really didn't think about leaving, but with everything happening in the country and the economic decline, we decided to emigrate," Leonardo recalls.
The journey was not easy. They crossed Nicaragua, Honduras, Guatemala, and Mexico until they reached the border of the United States. They did this with their baby in their arms and debts to bear. “We arrived with nothing, in debt,” they recount. Like thousands of Cubans, they started from the bottom, taking any jobs they could find, saving every dollar, and adapting to a new culture, a new language, and a new system.
From starting from scratch to creating your own company
Three years later, the story is different. Through consistent effort, long hours, and mutual support as a family, they were able to establish their own company in Miami: La Casa Nueva, a business specializing in home goods, with an emphasis on custom kitchens and bathrooms.
"We were able to start little by little, and thanks to God, today we have our own company," Leonardo proudly states.
The New House has specialized in transforming home spaces with modern and fully customized proposals. The company designs and manufactures complete kitchens tailored to individual needs in over 200 colors, featuring contemporary finishes and a distinct influence of Italian style, paying attention to every detail to achieve elegant and functional environments.
It also creates eye-catching television units that become the centerpiece of the living room, as well as decorative panels that add character and sophistication to the walls. In the bathroom area, it offers vanities, sink basins, faucets, showers, bathtubs, and mirrors with lighting, combining design and durability to transform any space into a modern and functional corner.
One of the elements that sets the business apart is the use of PVC material for bathroom vanities instead of wood. This plastic material is resistant to moisture, unaffected by water, and not damaged by termites, ensuring greater durability. "Customers really like it because it doesn't get damaged by water," he explains.
Custom design and direct attention
The work model combines a physical store and custom design. Customers can visit the location, choose colors and details, and receive a complete computer design that shows how the kitchen or bathroom will look before it is built.
Additionally, the team visits the homes to take measurements and tailor each project to the specific needs of the space. From a modern vanity to a fully-equipped kitchen with lighting and glass finishes, everything is custom-made for the client.
Those who wish to renovate their home or start a project from scratch can visit La Casa Nueva at 6801 NW 77th Ave, Suite 102, Miami, Florida 33166, where they will receive personalized advice to design the kitchen or bathroom of their dreams.
You can also contact 786 899 8179 to request information, schedule an appointment, or arrange a visit to take measurements. In every project, the team focuses on quality, design, and direct attention, transforming each space into a true new home.
For Leonardo and Roxana, the business is not just a source of income, but a symbol that the sacrifice was worth it. What began as an uncertain journey through several countries evolved into a tale of stability, growth, and dreams fulfilled.
Today, as their son grows up in an environment of greater opportunities, this Cuban family shows that perseverance can turn adversity into success.
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